Privacy policy

Last updated: September 2026

Pairent is operated by Market Demand Group LLC, a Wyoming limited liability company.

Pairent operates this store and website, including all related information, content, features, tools, products, and services, in order to provide you with a curated shopping experience (the "Services").

Pairent is powered by Shopify, which enables us to provide the Services to you.

This Privacy Policy describes how Market Demand Group LLC, doing business as Pairent ("Pairent," "we," "us," or "our"), collects, uses, processes, and discloses your personal information when you visit or use our website, make a purchase or other transaction, create an account, communicate with us, or otherwise interact with the Services.

If there is a conflict between our Terms of Service and this Privacy Policy, this Privacy Policy controls with respect to the collection, processing, and disclosure of your personal information.

Please read this Privacy Policy carefully. By accessing or using the Services, you acknowledge that you have read this Privacy Policy and understand how your information may be collected, used, and disclosed as described below.

This version preserves the structure and Shopify-related privacy disclosures from the policy you provided while updating the business information for Pairent.

Personal Information We Collect or Process

When we use the term "personal information," we mean information that identifies you or can reasonably be linked to you or another individual.

Personal information generally does not include information that has been collected anonymously or de-identified so that it can no longer reasonably be linked to an identifiable person.

Depending on how you interact with the Services, where you live, and what is permitted or required by applicable law, we may collect or process the following categories of personal information:

• Contact information, including your name, email address, billing address, shipping address, and phone number.
• Financial information, including payment card information, payment details, transaction information, payment method, and payment confirmation information.
• Account information, including account credentials, preferences, settings, and other information associated with your Pairent or Shopify customer account.
• Transaction information, including products you view, place in your cart, purchase, return, exchange, or cancel, along with your transaction history.
• Communications with us, including information you provide when contacting Pairent customer support or otherwise communicating with us.
• Device information, including information about your device, browser, operating system, network connection, IP address, and other unique identifiers.
• Usage information, including information about how and when you access, browse, or interact with the Services.
• Preferences and interests, including information inferred from your interactions with our website, advertisements, products, or Services.

The source policy similarly identifies contact, financial, account, transaction, communication, device, and usage information as categories that may be collected.

Personal Information Sources

We may collect personal information from several sources, including:

• Directly from you, such as when you place an order, create an account, use the Services, contact customer support, submit a review, or otherwise provide information to us.
• Automatically through the Services, including through your device, browser, cookies, pixels, analytics technologies, and similar technologies when you visit or interact with our website.
• From Shopify and our service providers, including payment processors, fulfillment partners, shipping providers, analytics providers, fraud-prevention services, and technology providers.
• From advertising and marketing partners, where permitted by applicable law.
• From other third parties, where permitted or required by law.

How We Use Your Personal Information

Depending on how you interact with Pairent and the Services, we may use your personal information for the following purposes.

Providing, Tailoring, and Improving the Services

We may use your personal information to:

• process and fulfill orders;
• process payments;
• arrange shipping and delivery;
• provide order and shipping notifications;
• manage customer accounts;
• process returns, replacements, refunds, and exchanges;
• provide customer support;
• remember your preferences;
• enable customer reviews;
• recommend products;
• personalize your experience;
• operate and improve our website and Services; and
• perform our contractual obligations to you.

Marketing and Advertising

We may use personal information for marketing, advertising, and promotional purposes, including:

• sending promotional communications by email;
• showing advertisements for Pairent products on our website or third-party websites;
• measuring advertising performance;
• understanding how customers interact with our advertisements;
• creating or measuring audiences for advertising campaigns; and
• personalizing advertisements based on your activity, where permitted by applicable law.

You may opt out of promotional emails at any time by using the unsubscribe link contained in those emails.

Removing yourself from promotional emails will not prevent us from sending transactional or service-related communications, such as order confirmations, shipping notices, security notices, or responses to customer-support requests.

Security and Fraud Prevention

We may use personal information to:

• authenticate customer accounts;
• protect our website and payment systems;
• detect and prevent fraud;
• investigate suspicious or potentially unlawful activity;
• prevent abuse of our Services, refund policies, or promotions;
• secure customer transactions; and
• protect the rights, property, and safety of Pairent, our customers, and others.

If you create an account, you are responsible for maintaining the confidentiality of your account credentials.

Communicating With You

We may use your personal information to:

• respond to questions or customer-support requests;
• communicate regarding your purchases;
• provide shipping and delivery updates;
• resolve order-related issues;
• communicate important changes to our policies or Services; and
• otherwise maintain our business relationship with you.

Legal and Compliance Purposes

We may use personal information where reasonably necessary to:

• comply with applicable laws and regulations;
• respond to lawful requests from courts, regulators, law enforcement, or government agencies;
• respond to subpoenas, warrants, court orders, or other legal processes;
• establish, exercise, or defend legal claims;
• investigate disputes, chargebacks, fraud, or suspected violations of our policies; and
• enforce our Terms of Service and other policies.

How We Disclose Personal Information

We may disclose personal information to third parties where reasonably necessary to operate Pairent, provide the Services, fulfill orders, or comply with legal obligations.

This may include disclosure:

• To Shopify, which provides our ecommerce platform and related technology.
• To service providers, including payment processors, shipping carriers, fulfillment providers, customer-service providers, cloud-hosting providers, analytics providers, fraud-prevention providers, and other vendors performing services on our behalf.
• To advertising and marketing partners, including platforms that help us advertise Pairent products, measure advertising performance, or understand customer activity.
• At your direction or with your consent, such as when information must be provided to a shipping carrier to deliver your order.
• Within our corporate group, including affiliates or related entities where appropriate.
• In connection with a business transaction, including a merger, acquisition, restructuring, financing, sale of assets, or bankruptcy.
• For legal purposes, including when necessary to comply with applicable law, legal process, court orders, subpoenas, regulatory requests, or to protect our rights or the rights of others.

The underlying Shopify policy you provided similarly contemplates disclosure to Shopify, vendors, marketing partners, affiliates, and parties involved in legal or corporate transactions.

Relationship With Shopify

Pairent's Services are hosted and supported by Shopify.

Shopify collects and processes certain personal information regarding your access to and use of the Services in order to provide and improve Shopify's services and enable us to operate our store.

Information submitted through Pairent may be transmitted to or processed by Shopify and other service providers that may be located in countries other than the country in which you reside.

We may use Shopify features that incorporate information obtained from your interactions with Pairent, other merchants, and Shopify in order to support functions such as analytics, personalization, advertising, fraud prevention, and store improvement.

In some circumstances, Shopify may independently determine how certain personal information is processed and may be responsible for responding to requests relating to information processed by Shopify.

You can learn more about Shopify's privacy practices through Shopify's Consumer Privacy Policy and Privacy Portal.

The source policy expressly explains Shopify's role in hosting the store and processing data across jurisdictions and Shopify services.

Cookies and Similar Technologies

Pairent, Shopify, and our service providers may use cookies, pixels, tags, local storage technologies, and similar tools to operate and improve the Services.

These technologies may be used to:

• keep the website functioning properly;
• remember your preferences;
• maintain your shopping cart;
• understand website traffic and customer behavior;
• measure website performance;
• prevent fraud;
• personalize content;
• measure advertising effectiveness; and
• provide advertising based on your activity where permitted by law.

Depending on your location, you may have the ability to control certain cookies or tracking technologies through our website's privacy settings, your browser settings, or other available privacy controls.

Disabling certain cookies may affect the functionality of portions of the Services.

Targeted Advertising and Data Sharing

We may work with advertising and analytics partners to better understand how customers interact with Pairent and to display advertisements that may be relevant to you.

Depending on the laws applicable where you live, certain advertising activities may be considered a "sale," "sharing," or use of personal information for targeted advertising, even if Pairent does not receive money in exchange for your personal information.

Where required by applicable law, you may have the right to opt out of these activities.

You may exercise available privacy choices through the privacy or data-sharing controls provided on our website or by contacting us at support@trypairent.com.

If your browser sends a legally recognized Global Privacy Control (GPC) signal, we will process that signal as required under applicable law.

The original policy includes specific opt-out rights for sale, sharing, and targeted advertising and recognizes Global Privacy Control where applicable.

Third-Party Websites and Links

The Services may contain links to websites, applications, social-media platforms, or other online services operated by third parties.

If you follow a link to a website or service that Pairent does not own or control, that third party's privacy practices, security measures, terms, and policies will govern your interaction with that service.

We are not responsible for the privacy, security, accuracy, or practices of third-party websites or services.

The inclusion of a link does not necessarily constitute an endorsement, affiliation, sponsorship, or recommendation by Pairent.

Children's Privacy

The Services are not intended for use by children.

We do not knowingly collect personal information directly from children under the age at which parental consent is required under applicable law.

If you are a parent or legal guardian and believe that a child has provided personal information to Pairent without appropriate authorization, please contact us at support@trypairent.com.

Where appropriate and required by law, we will take reasonable steps to delete the information.

As of the effective date of this Privacy Policy, we do not knowingly sell or share, as those terms may be defined under applicable privacy laws, personal information belonging to individuals under 16 years of age.

Security of Your Information

We take reasonable administrative, technical, and organizational measures intended to protect personal information.

However, no security system, transmission method, website, database, or electronic storage system can be guaranteed to be completely secure.

Accordingly, we cannot guarantee absolute security of personal information.

You should avoid transmitting highly sensitive or confidential information to us through unsecured communication channels.

Retention of Personal Information

We retain personal information for as long as reasonably necessary for the purposes described in this Privacy Policy.

The appropriate retention period depends on factors such as:

• whether you maintain an account;
• whether we need the information to fulfill or document transactions;
• customer-service requirements;
• fraud-prevention needs;
• tax, accounting, or legal requirements;
• dispute-resolution needs; and
• our need to enforce agreements and policies.

When personal information is no longer reasonably necessary, we may delete, anonymize, or otherwise dispose of it in accordance with applicable law.

Your Privacy Rights and Choices

Depending on where you reside, you may have some or all of the following rights regarding your personal information.

These rights are not absolute and may be subject to exceptions, verification requirements, and other limitations permitted by applicable law.

Right to Access or Know

You may have the right to request information regarding the personal information we collect, maintain, use, or disclose about you.

Right to Delete

You may have the right to request deletion of personal information we maintain about you, subject to applicable legal exceptions.

Right to Correct

You may have the right to request correction of inaccurate personal information.

Right to Data Portability

You may have the right to receive certain personal information in a portable format or request that we transfer it to another party where technically feasible and legally required.

Right to Opt Out of Sale, Sharing, or Targeted Advertising

Depending on where you reside, you may have the right to opt out of certain forms of personal-information sale, sharing, or targeted advertising.

Managing Marketing Preferences

You may unsubscribe from promotional emails at any time using the unsubscribe link contained in our marketing emails.

Even if you opt out of promotional communications, we may continue sending communications that are necessary to administer your account or purchases, including order confirmations, shipping information, customer-support responses, and important legal or security notices.

UK and European Economic Area Rights

If you reside in the United Kingdom or European Economic Area ("EEA"), you may have additional rights under applicable data-protection laws.

Subject to applicable exceptions, these may include:

• the right to access personal information;
• the right to correct inaccurate information;
• the right to request deletion;
• the right to restrict certain processing;
• the right to object to certain processing;
• the right to data portability;
• the right to withdraw consent where processing is based on consent; and
• the right to lodge a complaint with an applicable supervisory authority.

Withdrawal of consent does not affect the lawfulness of processing performed before consent was withdrawn.

The source policy specifically provides additional objection, restriction, and withdrawal-of-consent rights for UK and EEA residents.

Exercising Your Privacy Rights

You may submit a privacy request by contacting:

support@trypairent.com

We may need to verify your identity before processing certain requests.

Where permitted by applicable law, you may authorize an agent to submit a request on your behalf. We may require documentation demonstrating that the agent has authority to act for you and may still require you to verify your identity directly with us.

We will respond to valid privacy requests within the timeframe required by applicable law.

We will not unlawfully discriminate against you for exercising your privacy rights.

Complaints

If you have concerns or complaints regarding how Pairent processes personal information, please contact us at support@trypairent.com.

Depending on your jurisdiction, you may also have the right to:

• appeal certain decisions we make regarding privacy requests; or
• submit a complaint to an applicable privacy or data-protection authority.

If you reside in the EEA or United Kingdom, you may contact the appropriate local data-protection supervisory authority.

International Transfers

Because Pairent uses Shopify and other service providers operating internationally, your personal information may be transferred, stored, or processed outside the country in which you reside.

Those countries may have privacy or data-protection laws that differ from the laws of your jurisdiction.

Where required by applicable law, we use legally recognized safeguards for international data transfers.

For transfers from the European Economic Area or United Kingdom, such safeguards may include the European Commission's Standard Contractual Clauses, applicable UK transfer mechanisms, adequacy decisions, or other legally recognized mechanisms.

Changes to This Privacy Policy

We may update this Privacy Policy periodically to reflect changes to:

• our business practices;
• the Services;
• the technologies we use;
• our service providers;
• applicable laws or regulations; or
• other operational or legal requirements.

When we update this Privacy Policy, we will revise the "Last updated" date at the top of this page.

Where required by law, we may provide additional notice regarding material changes.

Contact

If you have questions about this Privacy Policy, our privacy practices, or wish to exercise an available privacy right, contact:

Market Demand Group LLC
Pairent
1621 CENTRAL AVE #68088
CHEYENNE, WY 82001
USA

Email: support@trypairent.com

For purposes of applicable data-protection laws, Market Demand Group LLC is the controller of personal information processed by Pairent, except where another party such as Shopify acts as an independent controller for particular processing activities.